author：By Arthur A. Thompson, Margaret Peteraf, John E. Gamble, A. J. Strickland
ISBN：1260565742 · 9781260565744
All chapter include
* Mainstream, balanced treatment of the latest developments in theory and practice of strategy.
* Emphasis on company’s strategy must be matched not only to its external market circumstances but also to its internal resources and competitive capabilities.
* Improve student learning outcomes using Connect our easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results.
Cover + Preview