test bank for Principles of Marketing 16th Global Edition by Gary Armstrong

简介 标题：TEST BANK for Principles of Marketing 16th Global Edition 版本：16th Global Edition 作者：by Gary Armstrong,Gary Armstrong,Dr Philip Kotler, Philip Kotler ISBN：1292092483 ISBN-13: 978-1292092485 类型：Test bank /题库 格式：word/zip All chapter include 完整打包下载 In a fast-changing, increasingly digital and social marketplace, it’s more vital than ever for marketers to develop meaningful connections with their customers. Principles of Marketing helps students master today’s key marketing challenge: to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily lives. To help students understand how to create value and build customer relationships, Kotler and Armstrong present fundamental marketing information within an innovative customer-value framework. 封面+预览 相关资料 solution manual for Principles of Marketing 16th Global Edition 课后习题答案