test bank for Basic Marketing Research 8th Edition by Tom J. Brown

name：TEST BANK for Basic Marketing Research 8th Edition by Tom J. Brown Edition：8th Edition author：by Tom J. Brown Tracy A. Suter , Gilbert A. Churchill ISBN：978-1133188544 ISBN-10: 1133188540 type：Test bank /题库 format：word/zip All chapter include 完整打包下载 Why is BASIC Marketing Research the best-selling marketing textbook? It is a best seller because it’s written from a student’s perspective. Authors Brown, Suter, and Churchill know that for a marketing textbook to be effective, students have to be able to understand it. And they’ve achieved that time and again. This edition is packed with the features that made it a best-seller in the first place, from study tools to updated content to an easy-to-read writing style. Plus, in this volume you’ll learn more about how experts gather data and how to use it yourself to turn greater profits. Cover + Preview